Car Show Photo Downloads – August 9, 2025
⏰ Only DAYS Left! 300 car spots max—50% filled [CLICK HERE TO REGISTER NOW | $35 PRE-REGISTER | $40 SAME DAY]. Chile pre-orders close Aug 8. Vendor slots nearly gone. Free public entry—bring everyone!
🔥 Hatch Green Chile – Pre-Order Now! $40/40lb roasted, $30 fresh, $15/5lb roasted by Lucas Ogaz & Seco Spice. Last week sold out in 2 hours—don’t wait!
🎉 Free Entry for All! Enjoy pet adoptions (Rebel Angel), cornhole tournament, live music. Support Big Brothers Big Sisters, SNAP, Transplant Group. 5,000–10,000 expected!
Get ready to rev up your engines and savor the flavors of the Borderland at Pharmtrue’s Borderland Car Show & Food Truck Festival on August 9, 2025, from 9:00 AM to 2:00 PM at 227 S Main St, Las Cruces, NM! Hosted under our Pharmtrue Market brand, this electrifying event promises to be the region’s biggest celebration yet, uniting 150–300 vehicles, 25 food trucks, NM Best Cornhole Tournament, pet adoptions, and family fun, all while supporting Big Brothers Big Sisters Mountain Region, Rebel Angel All Breed Animal Rescue, and SNAP New Mexico.
Get Your Tickets Now!
Secure your spot for Pharmtrue Pharmacy’s Borderland Car Show & Food Truck Festival on August 9, 2025.
A Showcase of Automotive Excellence
Join 150–300 rides! $1,000 Best of Show, 15 categories (Lowriders, Classics), pro photos with High Horse models. Safe parking, police presence. Compete in 15 award categories, including:
- Best Classic Car (Pre-1980)
- Best Lowrider
- Best Classic Truck
- Best Electric Vehicle
- Best of Show (with a unique 3-foot trophy!)
With a $35 entry fee per vehicle, car enthusiasts can showcase their rides and vie for custom trophies crafted by Stitched. “This is our chance to shine,” says local car enthusiast Jamie, who’s bringing his restored 1965 Mustang. Register your vehicle [CLICK HERE TO REGISTER].
A Food Truck Feast
Satisfy your cravings with 25 food trucks serving up Borderland flavors, from tacos to fusion dishes. Compete for 10 region-specific awards, including:
- Best Borderland Taco
- Most Innovative Dish
- People’s Choice Award
Vendors like Chris’s Comedor and Tacos El Toro will battle it out, judged by local influencers and attendees. “The energy at Pharmtrue’s events is unmatched,” says Maria, a regular at Food Truck Fridays. Food trucks can join for $60, with Pharmtrue handling permits for out-of-town vendors. Sign up now –> [CLICK HERE TO REGISTER] .
Pet Adoptions and Spay/Neuter Services
Inside our air-conditioned pharmacy, [Rebel Angel All Breed Animal Rescue] will host pet adoptions, building on their June yard sale success that raised $2,777.24 and found homes for two pets. Their mission to save over 200 animals annually from high-kill shelters will be front and center, with funds supporting a new rescue property on Highway 70. “Every adoption saves a life,” says Starr Foster Schneider of Rebel Angel.
Joining them is SNAP New Mexico, offering free spay/neuter vouchers for low-income families in Doña Ana County. With a goal of issuing 2,400–2,600 vouchers in 2025, SNAP’s partnership with local veterinarians like Dr. Carver ensures accessible pet care. “Spay and neuter is key to reducing shelter overcrowding,” says a SNAP representative. Learn more and apply for vouchers at their booth.
Family Fun and Community Impact
Located in downtown Las Cruces, the festival leverages farmers market traffic to draw 5,000–10,000 attendees. Enjoy live music and family activities like bounce houses and face painting. Proceeds support Big Brothers Big Sisters Mountain Region, empowering youth through mentorship, alongside Rebel Angel and SNAP New Mexico’s animal welfare efforts. “Pharmtrue’s events bring our community together,” says Dr. Joaquin Acosta, CEO.
Why You Can’t Miss The Borderland Car Show & Food Truck Festival
- Car Enthusiasts: Compete for glory with unique trophies and photo ops with High Horse bikini models.
- Foodies: Savor diverse cuisines from 25 trucks, from comfort food to vegan options.
- Pet Lovers: Adopt a furry friend or support spay/neuter initiatives with Rebel Angel and SNAP.
- Families: Free entry, kid-friendly activities, and a vibrant atmosphere.
- Community Supporters: Back three nonprofits and local businesses.
Get Involved
- Register Your Vehicle: $35 entry [CLICK HERE TO REGISTER] or call (575) 993-5243.
- Join as a Food Truck: $40 early bird fee by July 11, 2025, at [CLICK HERE TO REGISTER].
- Adopt a Pet: Visit Rebel Angel’s indoor adoption booth.
- Support Spay/Neuter: Apply for SNAP vouchers at their booth.
- Attend: Free entry for all, 9:00 AM–2:00 PM, August 9, 2025.
- Follow Us: Stay updated on Instagram and Facebook @pharmtrue.
Don’t miss the Borderland’s biggest car show, food truck blitz, and pet adoption event! Join us at 227 S Main St to celebrate cars, food, pets, and community. See you there!


































